FREE Snackable Writing Course

16 ultra-short emails with easy-to-implement tips
Learn how to write persuasive content and win more customers

How to Avoid the Destructive Power of Clichés

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It can happen to the best communicators.

We do our best to write valuable and lively content. We keep our writing to the point, and try to entertain our readers.

And of course we know we should avoid clichés and buzzwords.

Can You Triple Your Persuasive Powers With This Humble Writing Technique?

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Does the idea of selling make you choke?

Does selling remind you of cheap aftershave, an ill-fitting suit, and a cigar?

If you’d believe in reincarnation, then salesmen would return as slimy, slippery worms.

Workaholic? These 4 Mindset Changes Helped Me Slow Down to Savor Life

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Ever feel like everyone is more productive than you?

Unable to start writing my next blog post, I recently messed around the web for a while.

I read about people finding the perfect work rhythm.

21 Snazzy Copywriting Examples: Get Inspired to Write Your Own Seductive Copy

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Do you ever wish you could find a spark to ignite your writing? To get you started?

You’ve read the theory about writing persuasive copy.

How to Make Your Message Sticky (So Readers Remember It Forever and Ever)

Sticky messages

I’m pretty sure you know the feeling.

A headline grabs your attention. You click and start reading the post.

But a couple of minutes later, you’re none the wiser.

How to Harness the Power of Adjectives to Jump-Start Limp Copy

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You know the feeling, don’t you?

You’ve worked hard to write your web page.

You’ve translated features into benefits. You have a strong call to action. You checked for grammar and spelling mistakes.

A Deliciously Simple Guide to Captivating and Educating Your Readers

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Writing practical advice seems quite straightforward, doesn’t it?

You love sharing your knowledge.

What can go wrong?

No Time to Write? These 4 Routines Cut My Writing Time By 50%

How to Write Faster

Does writing feel like a painful process?

We’ve all been there.

You want to write, but you can’t.

Crazy Workload? This One Simple Question Calmed Me Down and Eased My Stress

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Time is slipping away.

But you don’t even notice it.

You’re working hard to get a project finished, to accomplish an extra task. You’re pushing beyond exhaustion.

4 Ways to Add Pizzazz to Dull and Rehashed Topics

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Another week. Another post.

How often have you written about the same topic? What else can you write?