FREE Snackable Writing Course

16 ultra-short emails with easy-to-implement tips
Learn how to write persuasive content and win more customers

The Tricky Truth About Viral Content (and What Content You Really Really Need)

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Isn’t it all bloody hard work?

You’re tweeting, and circling, and pinning.

You’re slaving over your blog posts.
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The 2-Step Method for Seducing Readers With Your Words

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Ever had this feeling?

You’re reading a text …

And you feel you’re wading knee-deep through mud.
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How to Attract and Win Clients Online (Even If You’re a Newbie!)

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The stories sound great, don’t they?

The four-hour workweek. The 6-figure blueprint. The roadmap to overnight success.

But when you start marketing your business online, you soon feel overwhelmed.
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How to Write a Sparkling ABOUT Page

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*Sigh*

Why is writing your own About page so damn hard?

As you can’t figure out what to write, you make a cup of tea.
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13 Ways to Move Forward When Self-Doubt Sabotages Your Business Progress

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The internet is full of testosterone.

People with big lists. And large social media followings.

As a beginner this can feel huuuuugely intimidating.
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17 Copywriting Do’s and Don’ts: How to Write Persuasive Content

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You studied several copywriting books.

And read blog post after blog post about writing.

But what about writing your own web copy?

Does it still feel like a struggle?
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How to Be Interesting (Even When Life Seems Boring)

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Yeah, yeah.

You’ve heard it before.

Add a splash of personality to your writing.

Because it helps you bond with your readers.
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29-Point Blog Post Checklist: How to Seduce Your Readers to Buy

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At last, you’ve finished your next blog post.

Another late night.

You quickly look for an image on Flickr. You format your post in WordPress.
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How to Woo Clients with Your Online Personality

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How do you win clients online?

You build authority.

You show off your knowledge.

You share useful tips.

Right?

Not quite.
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Do These 4 Types of Wordiness Ruin Your Content?

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I bet you know someone.

Perhaps the girl next door.

Whenever you meet her she keeps rambling on so much you can hardly follow her story.
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