Which squeaky problems are hindering your online marketing?

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So let me guess.

When you started marketing your business online, you started somewhere. Maybe with Facebook or a blog.

You then felt you needed to do more. So you set up an email list or maybe a Twitter account. Then Pinterest came along. And Google Plus.
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3 Copywriting Techniques: How to Make Good Sales Copy Great

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You’re smart.

You know how to write sales copy. You keep it short and simple.
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3 Warning Signs Your Business Blog is Boring as Hell

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*Yawn*

Are you boring your readers?

Let’s be honest. It’s difficult to be sure.
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The “Secret” to Writing Shockingly Good Web Copy

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Is it a secret?

Probably not. But it does seem like a hidden truth. Under wraps. Or camouflaged.

We worry about correct grammar and impeccable spelling.

We work on our tone of voice.
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How to Use the Persuasive Power of Metaphors

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You know your writing needs to stand out.

You want to inspire your readers to take action, change their beliefs, or to buy something.

But how can you attract attention in a sea of blogs?

Try using metaphors.

Metaphors can make your writing more personal, more memorable, and more persuasive.
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4 Absolutely Essential Content Marketing Tips

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You’re running your business.

You got a lot to do.

You can’t do everything you’re supposed to do to market your business; and sometimes it’s hard to know what really matters.
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How to Survive Your Content Marketing Journey

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Ever feel like it’s too much?

You have to write blog posts. You need an email list. You should write an ebook and publish on Kindle.

How many blog posts have you commented on this week? And how many followers did you gain on Twitter? How many likes and plusses? When did you last pop into a forum or LinkedIn group?

Do you feel you’re never producing enough content? Or do you feel your content isn’t consistently good enough?
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How to Write Sales Copy and Win Customers: An Interview with Andy Maslen

the book Write to Sell

Of course you need to sell something.

We all need to make money to live.
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36 Quick Fixes to Jumpstart Lifeless Business Blogs

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You’re blogging, and blogging, and blogging.

But sometimes you wonder… is it working? Or are you wasting your time?

Do you feel blogging is becoming a dull grind?

Do you sometimes think about quitting?

Don’t give up! Let’s renew your blogging enthusiasm:
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9 Tips for Creating Valuable Content: an Interview with Sharon Tanton

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How can you come up with ideas for content?

Today’s world is awash with information. How can you build a strong online presence? How do you ensure your content isn’t ignored?

In this podcast Sharon Tanton shares her tips on valuable content:

  • How to generate content ideas;
  • How small businesses can win customers with valuable content – including examples of content created by financial advisers, a web design agency, and a law firm;
  • How to create engaging content even if you’re in a boring industry;
  • Why you don’t need to worry about giving content away for free.

  • Read more…