Long sentences?
Really?!?
Yep, long sentences can add a sense of poetry and rhythm to your writing.
Shall I show you how? Read more »
Blog
Clincher Sentences: The #1 Way to Reinforce a Message and Jump-Start Action
It happens to me surprisingly often.
I’m half skimming, half reading a fairly interesting article—all the way until the last word. But as soon as I’ve finished, I’ve already forgotten what I’ve read.
Sound familiar? If you want readers to remember your words, you need to invigorate your message and jump-start your readers into action. Here’s how …Read more »
How to Have Fun on LinkedIn: 3 Lessons From My First 150 Posts
Do you ever get close to content burnout?
A year ago, I became active on LinkedIn, and it has at times felt like feeding a cookie monster. Social media platforms always seem hungry for more content.
It can feel relentless. But it can also be fun and rewarding. Here’s how … Read more »
The Art of Noticing: These 3 Practices Can Make You a Better Writer
What makes you a better writer?
You may have heard the advice to read more and to write more. And that’s, of course, good advice. But there’s more …
To be a good writer, you also have to practice the art of noticing. Here’s how …Read more »
This Fun Writing Technique Adds Energy and Emotion to Your Writing
When used well, broken sentences and fragments command attention and keep your audience reading on.
Here’s how … Read more »
4 Types of Weak Words: How to Spice Up Bland Content
Have weak phrases sneaked into your writing?
They always do. Even the most experienced writers have to stay vigilant; and edit their drafts with a sharp knife and a selection of spices.
Turning bland text into sizzling content may sound difficult, but it requires only two simple steps.Read more »
The Writer’s Flywheel in 14+ Illustrations
Does content marketing sometimes feel like a challenge?
Like you’ve got to produce a never-ending stream of content?
Wherever you’re marketing you business, it may never seem enough.
Soooo … how do we stay sane? Read more »
3 Valuable Life Lessons I’ve Learned From Writing
At the end of each year, I reflect on what I’ve learned.
I’m less interested in achievements, more interested in intangible benefits.
How do I become a better human?Read more »
How to Find Your Voice as a Writer (in 4 Steps)
A strong voice helps us stand out in a sea of same-same writing, and it helps us bond with our readers, enticing them to come back to “hear” our voice again.
But how do you find your voice? Read more »
The Power of Storytelling: 5 Types of Stories to Market Your Business
What would happen if marketers stopped thinking like marketers? And what if they became storytellers instead?
Imagine that … marketing copy would become so engrossing that you wouldn’t notice what happened around you—just as if you were reading a gripping thriller.
Discover the 5 types of stories that’ll help market your business …Read more »
