Writing advice for small business
Imagine this …
A web visitor is reading your sales copy. The more they read, the more excited they get. They see a better life in front of them, and they eagerly click the Buy button.
Another web visitor arrives, reads, clicks. And another, and another, and another.
Sound good?
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Do you ever get tired of reading all the pretty, shiny advice? And watching the pictures of perfect people online?
Sometimes, I’d like to run away and become an old-fashioned hermit.
But that seems too easy. Let’s instead make the online world a little more human and more compassionate. Are you in?
Discover how to write like a human and let readers fall in love with your work …Read more »
Lately, my business has been in a bit of a pickle.
Unfortunately, Google traffic has dropped off so much, that I started to fear for my business.
I needed to do something … Read more »
Want to become more confident as a writer? Want to write and publish more?
Most writers feel their writing isn’t good enough. And if you think the same, this open letter is for you.
Learn how to stop fretting, become a writing pragmatist, and enjoy your writing more. Read more »
How often do you skim texts online?
How often do you click away without learning anything, without feeling anything?
There’s so much ho-hum content online. Information that may be useful but mostly leaves us indifferent.
Do you feel the same?
Being boring has always been one of my biggest fears.
Especially as a writer.
So, for years, I’ve studied writing techniques intensely. I wanted to understand how to make my words sparkle.Read more »
Does the idea of selling make you cringe?
Selling doesn’t have to be so pushy.
You can sell as if you’re talking to a good friend.Read more »
Many bloggers don’t write a final paragraph. They share their tips, and that’s it. Their content peters out.
But as bloggers, our task is not simply to share tips, but to encourage our readers, to make them feel good, to spark action … to be a good mentor.
How does a mentor inspire?Read more »
What if you could write sales copy like a storyteller?
Could you enthrall your readers and persuade them to buy?
Yes, yes, you can. Here’s how …Read more »
The ellipsis—dot dot dot—can have an OUTSIZED impact on your writing.
It can adjust your tone, up suspense, and even keep your readers engaged.
That seems quite a lot for 3 tiny dots, eh?
Let me explain …
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Follow proven templates for specific writing tasks, practice your skills, and get professional feedback so you become a confident business writer. Take on any writing project with gusto.
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I never saw myself as a writer, but in my early forties, I learned how to write and discovered the joy of writing. Now, I’d like to empower you to find your voice, share your ideas and inspire your audience.
Learn how I can help you
